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Email Marketing

Tag Subscribers Who Open Your Emails – New in Campaigns!

Here’s the problem. Not every subscriber will open your message. You’ve written a compelling message, formatted it perfectly and crafted a high-converting email. You’ve loaded it into your automated campaign, and some leads and sales start rolling in. But this great email is limited by one thing – your subscribers ...

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4 tips to beat back email burnout

There’s no denying that email marketing is an efficient way to drive business, but maintaining a steady flow of fresh content can be a challenge. On the one hand, you don’t want to inundate your readers with so many messages that they unsubscribe. On the other hand, it’s incredibly valuable ...

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Think big for Small Business Saturday

Small Business Saturday falls on the Saturday after Thanksgiving, and it’s the perfect hook for your small business marketing efforts. Here’s everything you need to know about it, and how your business can participate. What is Small Business Saturday? American Express launched the first Small Business Saturday in 2010 to ...

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An email feast: 40 Thanksgiving subject lines your customers will gobble up

Even before trick-or-treaters started knocking on your door, retailers were hanging up their stockings and began playing holiday jingles. The December holidays seem to start in early October. And if you feel like you’re missing something, it’s because you are: Thanksgiving! Between Black Friday, Cyber Monday, Small Business Saturday and Giving Tuesday, Thanksgiving ...

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Send holiday emails readers can’t wait to open

The holidays are right around the corner, but that doesn’t mean it’s too late to start planning your seasonal email campaigns. Already have your holiday planning underway? Great! A little more seasonal inspiration never hurts. That’s why we’ve created our Guide to Holiday Email Marketing. This free eBook is an invaluable ...

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Email automation for holiday campaigns

The most wonderful time of the year is right around the corner — and for small business owners that means it’s time to start planning those seasonal email campaigns. Creating emails ahead of time can decrease the stress of the busy holidays. With Email Automation, you can create an email or ...

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Enhance your email marketing with print marketing

If you’re looking to connect with customers and share important information, email marketing is great. But you know what’s better? Combining email marketing and print marketing. Email and print marketing are like peanut butter and jelly, peanut butter and chocolate, or just about anything with peanut butter. You don’t have to ...

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Scare up clicks with spooky subject lines

It’s nearly time to carve those jack-o’-lanterns, stock up on candy for trick-or-treaters and get your costumes ready for parties and parades. Halloween is right around the corner (with the rest of the year-end holidays). Is your email marketing ready to scare up some frightfully good sales? In the spirit of ...

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