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Email Marketing

Should Your Emails Match Your Website Design?

[embedded content] You’ve spent long hours — and probably some decent money, too — honing the visual experience of your website. It captures the essence of your brand, while also being easy to navigate and interesting to click through. So it makes sense that you’d want your email design to ...

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Get the customer insights you need: Introducing Surveys

VerticalResponse is dedicated to developing tools that enable our users to create and send higher-performing email campaigns. From our updated email editor to the more recent Test Kit release, it’s our mission to help business owners reach their email campaign goals, and ultimately their larger business goals. With that in mind, we’re ...

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Get answers to all your newsletter questions

A newsletter is one of the most important building blocks of your email marketing program. Well-executed, email newsletters tell the story of your business in a way that keeps your readers informed and interested — and keeps your brand and services in their minds.  More than that, newsletters are an ...

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Romance your readers with email valentines

February is the perfect time of year to show a little love to your customers. After all, Valentine’s Day is one of the busiest shopping days of the year. Last year, consumers spent an average of $ 136.57 on loved ones for Valentine’s Day, bringing U.S. spending to $ 18.2 ...

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