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Social Media Marketing

Canada forces Apple and Primate Labs to testify in iPhone battery scandal

Though lawsuits and government investigations into Apple’s iPhone battery debacle multiplied and went international in January, Canada’s government escalated its investigation today, bringing representatives of Canada’s Competition Bureau, Apple, and Primate Labs — the Toronto, Canada-based company that unearthed the issue — to testify before the House of Commons’ standing committee on industry, science, ...

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4 Ways to Embed Facebook on Your Website

More than 2.07 billion people use Facebook every month. That’s more than a third of the world’s population. Since many people find company websites through Facebook, it’s a good idea to build a bridge between your social followers and digital leads. From buttons and posts to feeds and recommendations, you ...

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The 11 Best Free Email Marketing Tools

If social media is the fun and unpredictable uncle of the marketing family, then email is an old, reliable grandparent. Sure, it might not be as cool, but it has been proven effective and addresses a very important need. Besides, they’re more similar than you might think. No matter what’s ...

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How to Curate Content in 5 Simple Steps

With increased competition and ever-changing algorithms that reward brands that get a ton of engagement, the ability to feed your audience with content is more important than ever. However, coming up with original content to share on social media on a consistent basis requires creativity, money and a good amount ...

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