Creativity is the name of the game in modern media sales. Fragmentation and a leveled playing field have created a greater demand for creativity and original content creation. Today’s sellers need to be empowered and enabled with the skills to develop new, unique, and fresh content ideas that can be distributed across multiple platforms.
McCormack Media’s Content Marketing Expert and CEO/Co-Managing Partner of Brain+Trust @ScottyMonty shows how good content can drive millions to your brand.
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