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New Facebook Analytics Updates from F8

May 21, 2018 Facebook recently, during its F8 Conference, introduced a few new additions to its Facebook Analytics product that can prove helpful in understanding how people interact across your website, Facebook Page, app, and more. What is Facebook Analytics you might ask? It’s an omni-channel analytics tool provided to ...

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How to Build Your First Email List From Scratch

Contrary to popular belief, email marketing is not dead. Sure, there are newer content marketing strategies out there today that may seem more appealing. But if you want your business to thrive, you’ve got to have a core foundation for your strategy. Stick to the basics. If you’ve recently launched a ...

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Ten Lessons From 1,000 Days Of SaaS Startup Marketing

SaaS startup marketing can be difficult. I just finished a three-year experience of doing marketing in a venture-funded SaaS (software as a service) B2B startup in the hyper-competitive industry of social media so wanted to share my lessons. As expected in an early-stage startup, I wore many hats working on ...

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