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Tag Archives: global

Marketing Day: Oracle & Google back in court, Facebook’s local news prioritization goes global & advertisers are still spending

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Oracle’s $ 9 billion Java lawsuit against Google back from the deadMar 27, 2018 by Greg Sterling Appeals court said that Google violated Oracle’s copyrights. Advertisers ...

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WhatsApp rings in the New Year with global outage

WhatsApp went down in several parts of the world today including parts of Europe, Asia, and South America. The crowdsourced website DownDetector found the largest concentration of outages in portions of England, Germany, and virtually all of the Netherlands, as well as parts of Italy, Spain, and central Europe. Outages were ...

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AdWords Global Site Tag Implementation Guide

http://www.hanapinmarketing.com/ppc-library/webinars/excel-tools-unlock-hidden-ppc-data/?utm_source=PPC%20Hero&utm_medium=Leaderboard&utm_term=Hidden%20PPC%20Data October 26, 2017 AdWords introduced their new site-wide tagging this month. Like Bing’s Universal Event Tracking, the new AdWords site-wide tagging uses one tag on the entire site with additional event snippets to track conversion actions. The global site tag (gtag.js) will also be used for Google Analytics in ...

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