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The Sales Manager’s Guide to Greatness

Whenever Kevin Davis speaks to a group of sales managers, he asks them to grade each of their salespeople on two factors: skill and attitude. This exercise doesn’t lead to a report card on their sales people–it’s a report card on themselves as sales managers. If you’re not satisfied with ...

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Google AdWords: The Beginner’s Guide

Google AdWords is a staple platform for the vast majority of digital marketing strategies. However, marketers need to get things right from the outset to avoid costly inefficiencies. This guide will provide everything you need to know to get an AdWords account up and running, and set for success.  The ...

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