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Tag Archives: Know

Getting to Know the Telephone Assassin

The days of cold calling have mostly gone by the wayside at this time in the sales world, primarily due to advancing technologies and new ways of doing things. However, Anthony Stears, “The Telephone Assassin,” says that you can still get results by calling people on the telephone. Get to know ...

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Sales: Know Your Opportunity Cost!

Opportunity cost is the investment your company must make to achieve a sale, and it has a bearing on every company activity associated with a sales cycle. It is applicable equally on the higher level of entrepreneurship as well as at the level of the sales force—which of course includes ...

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Everything You Need to Know about Using GIFs in Email

[embedded content] GIFs have come a long way since the Internet’s early GeoCities days when sites were littered with 8-bit dancing kittens and flashing rainbows. At AWeber, we create a lot of custom GIFs. (Check out these brand-new FREE Valentine’s Day GIFs that your readers will love.) So we’ve learned ...

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