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Tag Archives: newsletter

Hanapin newsletter: More than meets the eye

June 29, 2018 Yesterday I received 142 emails at work. One day…142 emails. Now to be fair, part of those are group emails funneling in, some are auto-replies, and meeting notifications, but the main point is that we are bombarded by email every day. As an email marketer, I enjoy subscribing to ...

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How salesy should your newsletter be?

If you’ve got a regular email marketing newsletter you deliver to your customers, chances are you might be trying to sell something — and that’s ok. But a strictly salesy newsletter doesn’t make for the most riveting read, and it could drive customers to unsubscribe. Keep them engaged and buying with content ...

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Get answers to all your newsletter questions

A newsletter is one of the most important building blocks of your email marketing program. Well-executed, email newsletters tell the story of your business in a way that keeps your readers informed and interested — and keeps your brand and services in their minds.  More than that, newsletters are an ...

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How to Write an Actionable Email Newsletter

Every business needs an email marketing strategy. You constantly need to try to grow your subscriber list so you can engage more and more customers. But what kind of content should you be sending to the people on your email list? Currently, you may be focusing on coupons and other promotions. ...

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Top 5 Reasons Why Our PPC Newsletter Rocks

5. It’s packed with PPC resources. In every issue, we give you the latest industry whitepapers and reports, how-to guides, upcoming webinars and news about our all-PPC conference, Hero Conf. You can get all the industry updates and changes before anyone else. 4. Our content is written and produced by ...

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