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Tag Archives: Social

The Top 10 Social Media Trends of 2018

Social media is constantly evolving. It’s no longer just a place for your family and friends to share old and embarrassing photos of you every Thursday. As a marketer, you need to learn how to properly leverage these platforms to your advantage. Being active on social media is huge, and ...

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Five Ways to Use Social for SEO and Vice Versa

Social media and SEO are often viewed as mutually exclusive marketing practices. Sure, your tweets may show up in certain Google searches, but we know that social media links don’t figure in SEO link-building (or we’d all rank for everything). Plus, unless someone is searching specifically for your Twitter profile ...

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Does Facebook need to live up to a social contract?

Facebook has been going through immense scrutiny since the social network cut off Cambridge Analytica and SCL Group from its platform in mid-March, after word surfaced that Cambridge Analytica improperly obtained Facebook user data. The searing criticism and negative publicity forced Cambridge Analytica to shut down, and the consequences for ...

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