Let’s face it—if there a great quantity of any one thing in sales, it’s rejection. Salespeople face it day in and day out. So if there’s anything that they really need, it’s sales resilience!
Enter sales consultant, author and resilience expert Michael Licenblat, who has dedicated his career to giving salespeople what they need the most. When salespeople aren’t trained to handle “no” and the endless other varieties of rejection, it has a compounding effect—each subsequent call and activity is going to be affected.
Training in resilience makes it possible for an intelligent salesperson—and let’s face it, you are intelligent if you’re a salesperson—to consistently make their sales goals in today’s stiff, competitive markets.
Traditional sales motivational approaches mainly dealt in self-affirmation—”you can do it!” While there’s certainly value in doing that, the energy drop between being “pumped up” and being rejected can be substantial, having quite an effect on a salesperson. There is an answer to this, and in this interview Michael will give it to you.
What can salespeople do to make themselves more resilient? Find out!
About Our Guest
A Sales Resilience Expert, Michael Licenblat teaches people how to hit sales targets faster by bouncing back from rejections. He has helped countless companies become ‘pressure proof’ and learn how to bounce back from the setbacks and rejections so they can out-achieve their competition.
About Our Host
John Golden is the Amazon bestselling author of Winning the Battle for Sales: Lessons on Closing Every Deal from the World’s Greatest Military Victories. He recently published his second book Social Upheaval: How to Win at Social Selling. A globally acknowledged thought leader, John has a passion for small to medium businesses. He is CSO and CMO at Pipeliner CRM.
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